Thursday, November 24, 2005

The Web :: An Amplification of Real Life

As we all know, the fundamentals of SEO lies in link building. Get links from similarly themed authoritative domains to yours and you are on your way to top SE rankings. In other words, be 'well' connected and you make it to the top. In fact the key word to emphasis here is effective networking at the link level with of course high quality on-page optimisation features, you are sure to get well ranked.

Looking at the real world, what makes a successful individual? Well this is an open ended question that has infinite answers. But if you assess success stories, you'll see that while the stars to-be remained in the doldrums, their big break came when they made a key link to success. In order words you could be the most talented individual in your field, but your big break comes when you are recognised by a person or people recognise your talent. The same goes to SEO; you can have a juicy, sophisticated and content rich website but your big break in the SEs comes the moment you start getting relevant links from authoritative websites.

So where do we start in real life to get 'connected'? Well... some of us join clubs, associations, institutes and schools to be grounded, well informed about the subject and most importantly link with fellow colleagues.

In SEO, a site's first step in associating with 'like-minds' begins with listing in directories. Yes...directories: DMOZ, Yahoo Directory and MS Small Business Directory are good 'clubs' to join and can sure get you started on your way to top SE spots.

The rest of the story is that.... you should be well connected coz as Lefty explained in Donnie Brasco,
"If I say you're a friend of mine, that means you're connected." and

"If I say you're a friend of ours, that means you're a made guy. "